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Local to Global toolkit. Front cover.

Local to Global: Audience Development & Mapping Toolkit

An audience development and mapping toolkit primarily aimed at those who work at UNESCO designated sites in the UK. Includes a range of practical approaches and examples and useful to any UK or international organisation and other initiatives looking at partnerships and place-based approaches to audience development.


Published: 2024 | Resource type: Guide/tools

A group of people sat around tables with laptop open. One is standing in frontof a flipchart. A powerpoint display says: Co-design part 2

Heritage Innovation Diary: Winging it with purpose – co-creation

The Heritage Innovation Fund is supporting 17 organisations to make the sector more sustainable, inclusive, and fit for the future. One of the organisations is the Arts Marketing Association.  Jocelyn Burnham, AI For Culture, discusses her journey through the project and the development of a community-driven knowledge solution fuelled by a co-creation approach.


Published: 2024 | Resource type: Article

5 layers of a Rubik Cube at different angles. A hand presses down on the top layer.

Heritage Pulse: Spotlight on Skills

Results of a UK Heritage survey focussing on skills in the heritage sector. Respondents were asked about their own skills and levels of confidence in their roles, where they felt there were skills gaps or shortages in their organisations and across the sector, and to what extent heritage organisations are investing in skills.


Published: 2024 | Resource type: Research

Financial sustainability report cover

Financial sustainability: setting the right direction

Data insight and strategy agency MyCake assesses the journeys of organisations participating on the Heritage Compass programme. The report uses data to help us reflect upon the financial sustainability of heritage organisations. A useful report to check how your organisation compares against the published benchmarks.


Published: 2023 | Resource type: Research

Guidance: Trans-inclusive culture

This vital guidance sets out an ethical framework to support museums, galleries, archives and heritage organisations to realise their potential to create trans-inclusive spaces that foster dignity, equity and belonging. Developed by the University of Leicester’s Research Centre for Museums and Galleries (RCMG).


Published: 2023 | Resource type: Guide/tools

Benny's giant head with bobble hat peers from behind a Birmingham landmark at a crowd of people.

Artificial Intelligence: Digital Heritage Leadership Briefing

Explore Dr. Mathilde Pavis‘ insightful briefing on the role of AI in the UK heritage sector, commissioned by The National Lottery Heritage Fund. Understand how AI can enhance heritage and collections management, visitor experience, and business operations, while also learning about the potential risks and mitigation strategies.


Published: 2023 | Resource type: Guide/tools

Three people stand outside an imposing white stone building with a sign in gold above the entrance 'Electric Palace'

Heritage Pulse: Spotlight on Artificial Intelligence

Results from the 2023 Heritage Pulse survey on the theme of artificial intelligence (AI). The survey questions covered awareness, usage and thoughts on its place in the heritage sector.


Published: 2023 | Resource type: Research

Two women in white lab coats and protective glasses examine an object.

Case study: Brooklands Museum and Brooklands Innovation Academy

Flo Carr, Associate Director, Indigo speaks to Tamalie Newbery, CEO of Brooklands Museum about how much can be achieved through meaningful partnership between organisations with shared values.


Published: 2023 | Resource type: Case studies

Two women in white cots stand behind a table covered with equipment. A school group look attentively. In the background is a fighter jet and a board covered in post-it notes.

Heritage Pulse: Spotlight on partnerships

Results from the 2023 Heritage Pulse survey on the theme of partnerships. The questions covered attitudes towards sharing information, resources, staffing and volunteers.


Published: 2023 | Resource type: Research

Two volunteers pour over a manuscript at The Courtauld

Case study: The Courtauld’s digitisation volunteer project

Flo Carr, Associate Director, Indigo speaks to Tom Bilson, Head of Digital Media at The Courtauld about the Digitisation Volunteer Project – the largest and most diverse public inclusion project The Courtauld has ever run.


Published: 2023 | Resource type: Case studies

Four women in warm, waterproof clothes carrying sticks and logs through a park.

Heritage Pulse: Spotlight on Volunteering

Results from the 2023 Heritage Pulse survey on the theme of volunteering. The questions covered management, retention and the areas where heritage organisations rely on heritage most.


Published: 2023 | Resource type: Research

An orange with a smiley face drawn on and wearing a bobble hat.

Top five tips for communicating with families online

Based on regular consultation with families about what they want to see from museum and heritage sites Jocelyn Murdoch, Content and Communications Manager at Kids in Museums outlines top tips to communicate your offer. First published on the Cultural Content newsletter of digital specialists One Further.


Published: 2023 | Resource type: Guide/tools

The silhouette of a face against a vivid night sky blue. In the silhouette are circles of many sizes some connected by lines

Heritage Innovation diary

The Arts Marketing Association (AMA) was one of 35 organisations awarded a Heritage Innovation Fund grant supported by The National Lottery Heritage Fund. Paul Blundell, the AMA’s Head of Digital Research & Development, takes us through key moments in his diary as he explores challenges and pioneering solutions for making the heritage workforce fit for the future.  ... Read more


Published: 2023 | Resource type: Article

Front cover of A guide to growing your Heritage organisation's income

A guide to growing your Heritage Organisation’s income

This practical guide highlights routes to consider for teams that want to see their heritage organisation expand its reach. For those not yet ready to grow their organisation, the benchmarks in this report can help you compare your income streams to similar-sized organisations. A MyCake and Cause4 guide for Heritage Compass.


Published: 2023 | Resource type: Guide/tools

Heritage Manifesto front cover

Heritage Manifesto 2023

The Heritage Manifesto 2023 has been collaboratively created to draw attention to the key policy measures needed to ensure the future of our shared heritage. It urges all major political parties to adopt a five-point plan to not only protect it, but to maximise the benefits it can create for communities and the environment.


Published: 2023 | Resource type: Article

A throng of people of all different ethnicities, ages, heights and shapes walking in front of a row of 3 storey, Georgian houses

Introducing…the Historic England Segments

The Historic England Segments are designed to help understand how people relate or could relate to heritage, driven by their personal values. They are defined to help us connect more effectively with our existing audiences and also to engage with new and diverse visitors and groups.


Published: 2023 | Resource type: Guide/tools

Two people, a man and a woman stride across natural coastal rock formations. Several people stand in the background looking out as a foamy wave hits the rocks.

Heritage 2033

The National Lottery Heritage Fund is the largest funder for the UK’s heritage. It has a vision for heritage to be valued, cared for and sustained for everyone, now and in the future. Their 10-year strategy sets out their ambitions to support projects of all sizes that connect people and communities to the UK’s heritage.


Published: 2023 | Resource type: Research

Heritage Access report front cover

Report: Heritage Access 2022

A VocalEyes, in partnership with Stagetext, Autism in Museums and the Centre for Accessible Environments report highlighting the importance of online access information for the UK museum and heritage sector. It also tracks the changes in the state of access over the past four years from 2018 to 2022.


Published: 2022 | Resource type: Research

Dr Domonique Bouchard

Podcast: How heritage can give communities a new voice

Dr Dominique Bouchard, Head of Learning and Interpretation at English Heritage shares insights from her fifteen years of experience leading public programming and exhibitions, and explores ideas of how museums and heritage can help communities tell their own stories.


Published: 2022 | Resource type: Podcasts

Creatively minded report cover

Creatively Minded and Heritage

How can heritage and creativity support mental health? This report commissioned by the Baring Foundation and produced by the Restoration Trust showcases work from 18 heritage and arts organisations using a wealth of heritage assets, and the creativity of artists, to improve mental health and community connections.


Published: 2021 | Resource type: Research