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A wide road disappearing into the distance. Green trees and bushes are on either side of the road.

Creating a vision of a more inclusive, relevant future

This resource is part of a series of tools and exercises from OF/BY/FOR ALL to help build more inclusive and relevant organisations as part of Arts Council England’s strategy for 2020-2030, Let’s Create.


Published: 2021 | Resource type: Guide/tools

A pair of hands painted blue with a world map crossing both hands

Quick community mapping guide

This community mapping guide  is part of a series of tools and exercises from OF/BY/FOR ALL to help build more inclusive and relevant organisations as part of Arts Council England’s strategy for 2020-2030, Let’s Create.


Published: 2021 | Resource type: Guide/tools

Hands hold a wooden bowl of oatmeal cookies.

Nina Simon: Reimagining relevance

Nina Simon, author of The Art of Relevance and founder of global charity OF/BY/FOR ALL, shares her perspective on new tools being offered to help build more inclusive and relevant organisations as part of Arts Council of England’s strategy for 2020-2030, Let’s Create.


Published: 2021 | Resource type: Article

4 hands with a variety of skin tones grasp each others wrists

Existing and Desired Communities Guide

This Guide is part of a series of tools and exercises from OF/BY/FOR ALL to help build more inclusive and relevant organisations as part of Arts Council England’s strategy for 2020-2030, Let’s Create.


Published: 2021 | Resource type: Guide/tools

Make Change report cover

Case study: Ideas Test. Make Change – Engaging with young people

An evaluation report by Elizabeth Lynch on Idea Test’s Make Change project. This is a story about a pilot project that did not work out as planned, that failed to generate all the hoped and planned for impacts but has made a useful space for reflection and learning for the Ideas Test team, their partners ... Read more


Published: 2021 | Resource type: Evaluation reports

A mother looks down at her daughter who is in a wheelchair. They are stood in front of a large, illuminated sign.

Engaging disadvantaged communities outside your catchment area

Between 2017-2020 Emergency Exit Arts (EEA)worked with partners to conceive and deliver an ambitious arts and heritage project to mark the end of the First World War. This project report shows how the project, Paper Peace, engaged communities far from EEA’s south-east London base overcoming many challenges to engage disadvantaged communities.


Published: 2021 | Resource type: Evaluation reports

Smart mobile phone with Facebook next to a laptop

How to develop a digital engagement strategy that works for your organisation

In this plenary session recorded at Digital Heritage Lab’s Digital Skills Day, Edward Appleyard from Harewood House brings together all the key elements that you need to consider as you plan and develop your organisation’s digital engagement strategy. Edward explains what a digital engagement strategy is, why it is important and how it can help your ... Read more


Published: 2021 | Resource type: Webinars and films

Ideas Test at No. 34 – taking over a High Street shop to increase engagement

Ideas Test, one of the first seven Creative People and Places (CPP) projects in England moved to No. 34, Sittingbourne High Street in December 2015 and were on the site for just over 4 years.  Find out how they used the space to increase opportunities for the local community to get involved in the arts.


Published: 2021 | Resource type: Case studies

Northumberland Museums sharing stories and learning

The digital edition of ‘bait time to celebrate’ in which stories and learning are shared from across the Museums Northumberland bait programme in South East Northumberland.


Published: 2021 | Resource type: Case studies

Two smiling children peek through a jagged hole they are cutting from a sheet of paperthey

Lockdown Learning: what do we take forward, what do we leave behind

How the Creative People and Places Museums Northumberland bait programme sustained creative connections during the 2020/21 lockdowns and the learning they are taking forward post pandemic.


Published: 2021 | Resource type: Case studies

Podcast: LGBTQ+ led museum tours

Dan Vo is the founder of the award-winning LGBTQ+ volunteer-led tours at the V&A. Dan discusses the history of these tours, the tour-guide training, the audiences, and the V&A academy course he currently leads. One of a series of podcasts with museum people by For Arts Sake.


Published: 2021 | Resource type: Podcasts

Podcast: Engaging young audiences and working together

Dhikshana Turakhia Pering, Head of Engagement and Skills at Somerset House, Trustee Museums Association, Member of Museum Detox talks about engagement over learning, working together, and juggling family and professional life. One of a series of podcasts with museum people by For Arts Sake.


Published: 2021 | Resource type: Podcasts

A selection of many scrapstore bits and pieces including string, balloons, rubber bands, feathers, silver stars, paperclips, card and paper of various sizes, colours and shapes, straws, felt shapes and a pencil.

Ambassador programmes and increasing engagement with disadvantaged families

In 2019, the Family Arts Campaign began a three-year Local Family Arts Network Ambassador programme with the aim of supporting Network capacity and collaboration towards increasing engagement with diverse families. Three case studies examine how three of these Ambassador-led Networks explored ways of reaching families in need during the Covid-19 pandemic by creating physical arts ... Read more


Published: 2021 | Resource type: Case studies

In conversation on the hustle and flex and unapologetic music promotion

Rastarella Falade, founder of grass-roots organisations and events, including Cultural Vibrations and Nottingham Global Music Festival in conversation with marketing consultant and DJ, Hardish Virk.


Published: 2021 | Resource type: Webinars and films

Membership organisations: staying relevant

A playbook of tactics for membership organisations to take advantage of changing attitudes. Developed by Freestyle following research with over 2,000 UK adults exploring  expectations, behaviours and attitudes to memberships.


Published: 2021 | Resource type: Research

Screenshot from webinar

Webinar: Whose cultural values?

Does everyone place a value on culture and if so, do they value it in the same way? And do people get the opportunity to engage in what they value most? This online discussion brings together contributors whose work is reshaping cultural value in the UK.


Published: 2020 | Resource type: Webinars and films

Heritage Open Days at Hereford Cathedral Sept 2020

Digital audience engagement during a heritage project … and a pandemic

In March 2020 Hereford Cathedral had just embarked upon the public engagement phase of their Eastern Cloisters Project (ECP) when the impact of COVID-19 meant that all their planned work had to be cancelled. In this case study,  Abby Jones explains how the cathedral adopted a new digital approach to their audience engagement activities including ... Read more


Published: 2021 | Resource type: Case studies

Lockdown Learning: #1 Working with artists through lockdown

Creative People and Places in Lockdown: responses and learning is a short series of  five case studies that explore the impact of the COVID-19 pandemic on CPP projects and how they responded. Each of the five case studies will explore a different theme. The first case study by Kathyrn Welch looks at the immediate and ... Read more


Published: 2020 | Resource type: Case studies

Woman doing craft activities with wild flowers

Sharing learning: Alchemy Film & Arts exhibition programme

In this series of learning case studies, cultural practitioners share their reflections and learning honestly, so others can learn from and build on their experience. In this example, Rachael Disbury, Production Director at Alchemy Film & Arts shares how the organisation changed their approach to audience engagement, paying close attention to what wasn’t working and ... Read more


Published: 2020 | Resource type: Case studies

Older people and young girl facing camera with hands crossed over their chests

My essential reads: co-creating value though audience engagement

How can cultural value be co-created with audiences in a democratic and collaborative way? Ben Walmsley shares seven recommended reads with ideas from leading practitioners and researchers.


Published: 2020 | Resource type: Essential reads