The key to digital storytelling is to forget the word ‘digital’. In this Digital Heritage Lab webinar recording Kevin Gosling from the Collections Trust helps you think about the stories you might tell with your collections, and how to select, test and refine them so they really engage your target audiences. Kevin provides ideas on ... Read more

Having a content marketing process can help you drive profitable results with your campaigns. But how can you make yours successful? Shane Barker, a digital marketing consultant who specialises in influencer marketing, content marketing, and SEO takes us through 5 steps to success. 

Katie Cagney, Database & Research Manager at Tyne and Wear Archives and Museums, TWAM highlights three simple spreadsheet tricks that can help you get your data tidy. Plus best practices to help you create a data legacy for fundraising in your organisation.

In the first of a series of blogs on data, Katie Cagney, Database & Research Manager at Tyne and Wear Archives and Museums, TWAM covers graph dos and don’ts, some handy free insight tools, and discuss ways in which we as a sector could dig deeper into data, starting with data visualisation.

The January 2021 findings from the Culture Restart research by the Insights Alliance, a partnership between Baker Richards, Indigo and One Further. The research supports cultural organisations at all stages of reopening, and will track customer sentiment over six months, giving organisations instant access to audience insight and building a national picture for the benefit of the whole sector.

In the second of a series of three articles, Elliot Mark Senior Copywriter at Ecommerce Platforms takes us through four key things that are stopping our businesses growing remotely.

In the first of a series of three articles, Elliot Mark Senior Copywriter at Ecommerce Platforms  looks at why making better use of technology — specifically cloud technology — is the key to remote-working success.

Kizzie Burkett, Account Manager at international arts and live entertainment marketing agency AKA looks at how we can apply behavioural economics to the arts and entertainment sector.

Digitised collections have many of the same management issues as physical collections, and need careful planning and rigorous documentation if you want to avoid getting in a muddle and have the information you need to create online content at your fingertips. In this Digital Heritage Lab webinar recording Kevin Gosling from the Collections Trust looks ... Read more

Are you thinking about approaches to evaluation and impact and how best to capture cultural value? How has cultural evaluation evolved and why have some approaches become more dominant? Beatriz Garcia shares five recommended reads to help deepen your understanding of approaches to evaluation.

How are the public engaging in digital creative and cultural activities during the pandemic? This report from The Audience Agency shares findings from a nationwide survey, the Cultural Participation Monitor. It is part of a wider national research programme that is building a robust and in-depth picture of the impacts of Covid-19 on the UK’s ... Read more

Kids in Museums shares their top tips on supporting your staff and volunteers to give a friendly welcome to family visitors.

Kids in Museums supported 11 museums across the UK to trial new play ideas during October half term 2020 as part of their Play in Museums in a Socially Distanced World project with Charlotte Derry and PlayKX. Here Kay Dalton, Engagement Curator, shares how PK Porthcurno encouraged safe play with its family visitors.

Kids in Museums supported 11 museums across the UK to trial new play ideas during October half term 2020 as part of their Play in Museums in a Socially Distanced World project with Charlotte Derry and PlayKX. Here the Learning team from Poole Museum share how Poole Museum encouraged safe play with its family visitors.

Kids in Museums supported 11 museums across the UK to trial new play ideas during October half term 2020 as part of their Play in Museums in a Socially Distanced World project with Charlotte Derry and PlayKX. Here Katie Brennan, Producer (Learning), shares how Collective in Edinburgh encouraged safe play with their family visitors.

Kids in Museums supported 11 museums across the UK to trial new play ideas during October half term 2020 as part of their Play in Museums in a Socially Distanced World project with Charlotte Derry and PlayKX. Here Elliott Bailey, Public Programming Manager, and Claire Hargreaves, Public Programming Producer, share how the National Museum of ... Read more

Kids in Museums supported 11 museums across the UK to trial new play ideas during October half term 2020 as part of their Play in Museums in a Socially Distanced World project with Charlotte Derry and PlayKX. Here Emma Butchart, Learning and Diversity Manager, shares how Compton Verney encouraged safe play with its family visitors.

Kids in Museums supported 11 museums across the UK to trial new play ideas during October half term 2020 as part of their Play in Museums in a Socially Distanced World project with Charlotte Derry and PlayKX. Here Anja Keitel-Campsall, Learning Officer – Families, share how Coventry Transport Museum encouraged safe play with its family ... Read more

Kids in Museums‘ top tips on how your organisation can become more accessible and welcoming to special needs families, created in partnership with Sam Bowen, Special Needs Mum and Museum Development Officer.

Covid-19 has made creating digital content become crucial to reach and engage family audiences. This handy guide by Kids in Museums is packed with advice, tips and links to further resources to plan and create digital content that works for a family audience.