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Sarah Thelwall
Sarah Thelwall is a social entrepreneur and founder of MyCake which focuses on the financial analysis and benchmarking of non-profit business models around the UK. Recent work includes the development of an algorithm to evaluate financial resilience and the development of a set of dashboards which allow users to see the non-profit ecosystem in their area and how it is changing over time.
In partnership with social enterprise Renaisi, MyCake reviewed the role of volunteering in third sector business models with a view to increasing the understanding of what this means as a labour cost subsidy.
In partnership with the charity fundraising consultancy Cause4, MyCake publishes an annual report and dashboard – the Cause4 Arts and Culture Fundraising Benchmark. The Department for Digital, Culture, Media and Sport have recently published MyCake’s review of the work required to develop a cultural data platform to improve access to data to inform strategic decision making.
Resources by Sarah Thelwall
How do you make strategic decisions and what role does data and evidence play in your decision-making processes? This guide looks at the potential to improve the way you review your options by incorporating an assessment of the available internal and external data that’s relevant to the decision you are about to take.
