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17th April 2013 Sara Lock

Resources by Russell Willis Taylor

How can a community based dance company be successful in the 21st century

In this white paper Ballet Memphis and National Arts Strategies (USA) share the findings of the initial stage of fact finding work that set out to ‘reinvent’ Ballet Memphis by ‘building bridges to new communities and planning a variety of sustainable scenarios for the future business model’.  It gives a fascinating insight into the questions Ballet Memphis posed to a large number of community stakeholders and arts partners. This work was supported by the Andrew W. Mellon Foundation and jointly authored by Dorothy Gunther Pugh, Founder and CEO of Ballet Memphis and Russell Willis Taylor President.

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There are no crises only tough decisions

Russell Willis Taylor promotes collaboration, placing a value on employees (as well as audiences) and embracing the potential of new technology and data analysis in this thought-provoking keynote.

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Creating and communicating real value for customers

Marketing is vital to making sure people see the benefit and value of culture.  How can you find value in what you do - and how can you make sure audiences and visitors see that value too?

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