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Katie Moffat

Katie is Head of Sector Engagement for Substrakt.

She is an experienced online PR and social media consultant with over 15 years experience in the communications industry.  She has worked with many arts organisations in a range of capacities, from strategy development, to creation and implementation of social media campaigns and bespoke training.  Katie has spoken at many events about how to use social media more effectively and is a regular contributor to digital magazine .net.

Head and shoulders of Katie Moffat

Resources by Katie Moffat

Aerial shot of people walking around a paved public space

In this video, Katie Moffat talks about the different approaches to segmenting your online audiences and how to use that insight to improve effectiveness of your digital engagement.

Digital Heritage Hub is managed by Arts Marketing Association (AMA) in partnership with The Heritage Digital Consortium and The University of Leeds. It has received Department for Digital, Culture, Media and Sport (DCMS) and National Lottery funding, distributed by The Heritage Fund as part of their Digital Skills for Heritage initiative. Digital Heritage Hub is free and answers small to medium sized heritage organisations most pressing and frequently asked digital questions.

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