AMA Conference 2020

Julie’s Bicycle



Julie’s Bicycle is a London based charity that supports the creative community to act on climate change and environmental sustainability. It believes that the creative community is uniquely placed to transform the conversation around climate change and translate it into action.

Julie’s Bicycle provides the creative community with the skills to act, using their creativity to influence one another, audiences and the wider movement. It runs a rich programme of events, free resources and public speaking engagements, which contribute to national and international climate change policy development.

Julie’s Bicycle supports the Paris Agreement goal to limit global warming to 1.5 degrees Celsius by focusing on energy, the major source of carbon emissions for the cultural sector. More than 2,000 companies use the Creative Industry Green Tools, Julie’s Bicycle’s suite of carbon calculators, and its certification scheme, Creative Green, is the recognised benchmark for sustainability achievement within the creative industries.

Julie’s Bicycle has a deep engagement with the arts and cultural sector, working with organisations and independent professionals across the UK and internationally to embed environmental sustainability into their operations, creative work and business practice.