Resources by Jim Richardson
A five step process for creating a social media plan
As social media advances it's increasingly important to understand how to maximise your online efforts. This article presents a practical five-step process for establishing an effective social media presence. Through practical case study examples, techniques and tools, the author shares how culture can be brought into the homes and lives of your potential audience.
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Apps or mobile website optimisation?
This article considers if arts organisations should take a step back from developing apps and first consider how their website is working on the smaller screen mobile devices such as iPhone, Blackberry and Android.
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