Cath is the CEO at the AMA where she was formerly the Head of Programme. She has been the independent evaluator for Museums at Night since 2010 and a visiting lecturer at the University of Surrey since 2009. Prior to working at the AMA Cath worked as a consultant delivering projects for DCMS, MLA and Arts Council England. Cath has over 10 years experience training arts professionals and has written audience development strategies for heritage and environment organisations such as Natural England, Surrey County Council and Suffolk Coast & Heaths AONB. Cath started her career as the Director of Smart Audiences, an audience development agency based in the South East.