Thinking like a blogger

Thinking like a blogger – using social media tools to generate content quickly

Christian Payne talks about how ‘citizen journalism’ and social media are changing the shape of press coverage. Learn how to think like a blogger. Get the inside track on making social media tools such as Twitter work for you, while having fun and learning from mistakes. (This transcript was first published in the event report for the AMA’s Press and PR Summit 2011).

Article snippet

We can all do journalism — it’s an act of doing — by sharing things on the internet. Mainstream journalism is still important to pave the way and have people in the right place at the right time. Blogging is about inserting yourself into a story and having an authentic reaction.

To read the full article download Thinking like a blogger.

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