Strengthening a mainstream press presence
This article explains how Talawa worked to reconnect with the mainstream arts press to bring a wider audience to its work. First published in JAM (issue 52 / October 2013).
News stories, features, and opinion pieces concerning BAME representation in the press were key opportunities for Talawa to join in an ongoing conversation. By spotting these pieces in the news, networking with the journalists writing about these issues (in both print, online and on social media) we have created a platform for Talawa to engage with the mainstream press in a new way. This has meant working closely with Talawa in order to prepare them to interact with breaking news stories as they happen.
To read the full article download Embracing a vision.