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Top tips on using emails to increase visitor engagement and loyalty

Pieces of yellow lined paper shaped to form a speech bubble.

…have their attention? what’s the journey you want them to go on?   4. Focus on your brand Make sure to use your organisation’s brand assets consistently throughout your email…

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My Freelance Journey: Blog Three – Understanding your place in the market

MY FREELANCE JOURNEY is a new bi-monthly blog series where we follow Arts Marketing and Fundraising consultant Beckie Smith on her journey into life as a freelancer. Understanding your place…

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My Freelance Journey: BLOG Six – Networking and training

MY FREELANCE JOURNEY is a new bi-monthly blog series where we follow Arts Marketing and Fundraising consultant Beckie Smith on her journey into life as a freelancer  …

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My Freelance Journey: Blog 7 – A day in the life

MY FREELANCE JOURNEY is a new bi-monthly blog series where we follow Arts Marketing and Fundraising consultant Beckie Smith on her journey into life as a freelancer ….

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My Freelance Journey – Blog 5: Highs and Lows

MY FREELANCE JOURNEY is a new bi-monthly blog series where we follow Arts Marketing and Fundraising consultant Beckie Smith on her journey into life as a freelancer .  …

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My Freelance Journey: Blog One – Introduction

Image of post it notes on wall

MY FREELANCE JOURNEY is a new bi-monthly blog series where we follow Arts Marketing and Fundraising consultant Beckie Smith on her journey into life as a freelancer….

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My Freelance Journey: Blog 4 – Marketing yourself and getting work

MY FREELANCE JOURNEY is a new bi-monthly blog series where we follow Arts Marketing and Fundraising consultant Beckie Smith on her journey into life as a freelancer  …

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My Freelance Journey: Blog 2 – Practicalities

MY FREELANCE JOURNEY is a new bi-monthly blog series where we follow Arts Marketing and Fundraising consultant Beckie Smith on her journey into life as a freelancer…

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Learnings and Takeaways: job search after redundancy and squiggly careers

Outlines of two hands with fingers to a grid with blocks saying: learning, knowledge, training, skills, growth, ability, experience.

…open and candid sharing of her personal journey navigating job changes, redundancy and a freelance career followed by her insight, learnings and practical tips on how to manage portfolio and…

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Together We Act research: What the findings mean for cultural marketers

A smiling person sat in an auditorium with hand raised. Words: Togther We Act

The Arts Marketing Association’s Together We Act initiative has gathered insights from arts and heritage marketers across the UK, revealing how the sector is navigating three critical challenges: communicating in…

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