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25th March 2013 Sara Lock

Resources by Liz Hill

Talking to audiences

This article makes a case for arts organisations giving audiences messages about their organisations that resonate with them, using language that they are comfortable with.

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Devising a membership scheme for an arts organisation – checklist from The Complete Membership Handbook

The initial design of a membership scheme is critical to its long-term impact and fundamental issues such as the basic structure of the scheme, its relationship with the organisation and its objectives should be established at the outset. This piece is written in the form of a checklist as a brief synopsis of what may be a typical route from an idea through to creation of an organisation to deliver that idea.

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Commissioning market research – writing a research brief

Gain tips for developing the structure and content of your research brief in this simple guide by Liz Hill.

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