Campaign tracking

The big reveal

Today we had our final meeting with Daniel where we looked at the results of our experiment looking at how many people were giving up through the booking process. Back in September we set up some goals on Google Analytics to track the intention of buying...
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Who should we target?

My experiment looks at whether post show emails can help to increase repeat visits to artsdepot. I started by exploring audience types with my Mentor. artsdepot has two distinct audience types: Family audiences: we know that booking patterns are driven...
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